Storytelling Secrets–Content Marketing

Came across this terrific video by Robert Rose called, “Storytelling Secrets From Hollywood.”

In this video, Robert, co-author with Joe Pullizzi of ‘Managing Content Marketing,’ discusses what brands can learn from big-screen storytelling, as well as from Joseph Campbell: creating ‘heroic’ content that speaks to your audience.

 

http://www.ContentMarketingToday.com

http://www.McAuliffeMcCormick.com

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One thought on “Storytelling Secrets–Content Marketing

  1. Reblogged this on David Grunewald's Blog and commented:
    Came across this terrific video by Robert Rose called, “Storytelling Secrets From Hollywood.” In this video, Robert, co-author with Joe Pullizzi of ‘Managing Content Marketing,’ discusses what brands can learn from big-screen storytelling, as well as from Joseph Campbell: creating ‘heroic’ content that speaks to your audience. http://www.ContentMarketingToday.com http://www.McAuliffeMcCormick.com

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